{"id":2111,"date":"2022-07-21T11:19:14","date_gmt":"2022-07-21T09:19:14","guid":{"rendered":"https:\/\/www.massephase-berlin.de\/case\/megagen-implants\/"},"modified":"2023-02-06T13:41:59","modified_gmt":"2023-02-06T12:41:59","slug":"megagen-implants","status":"publish","type":"cases","link":"https:\/\/www.massephase-berlin.de\/en\/case\/megagen-implants\/","title":{"rendered":"Megagen Implants"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2111\" class=\"elementor elementor-2111 elementor-411\">\n\t\t\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-c18023c elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"c18023c\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-766117b\" data-id=\"766117b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-115a545 elementor-widget elementor-widget-mp-terms\" data-id=\"115a545\" data-element_type=\"widget\" data-widget_type=\"mp-terms.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n    <div class=\"mp-terms\">\n      <ul class=\"mp-terms__list\">\n                  <li class=\"mp-terms__item\">\n                          <a href=\"https:\/\/www.massephase-berlin.de\/en\/service\/campaign\/\">\n                        Campaign                          <\/a>\n                      <\/li>\n                  <li class=\"mp-terms__item\">\n                          <a href=\"https:\/\/www.massephase-berlin.de\/en\/service\/consulting-en\/\">\n                        Consulting                          <\/a>\n                      <\/li>\n                  <li class=\"mp-terms__item\">\n                          <a href=\"https:\/\/www.massephase-berlin.de\/en\/service\/social-media-en\/\">\n                        Social Media                          <\/a>\n                      <\/li>\n                  <li class=\"mp-terms__item\">\n                          <a href=\"https:\/\/www.massephase-berlin.de\/en\/service\/visuals-en\/\">\n                        Visuals                          <\/a>\n                      <\/li>\n              <\/ul>\n    <\/div>\n    \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-014c119 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"014c119\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1d415bf\" data-id=\"1d415bf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-210a782 elementor-widget elementor-widget-text-editor\" data-id=\"210a782\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 14-09-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Megagen, the market leader for implants in Asia and health tech giant from South Korea sought to position itself in the European market. <\/p>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fabd05c elementor-widget elementor-widget-video\" data-id=\"fabd05c\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 14-09-2023 *\/\n.elementor-widget-video .elementor-widget-container{overflow:hidden;transform:translateZ(0)}.elementor-widget-video .elementor-wrapper{aspect-ratio:var(--video-aspect-ratio)}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{height:100%;width:100%;display:flex;border:none;background-color:#000}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-wrapper{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-wrapper iframe,.elementor-widget-video .elementor-wrapper video{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .elementor-open-inline .elementor-custom-embed-image-overlay{position:absolute;top:0;right:0;bottom:0;left:0;background-size:cover;background-position:50%}.elementor-widget-video .elementor-custom-embed-image-overlay{cursor:pointer;text-align:center}.elementor-widget-video .elementor-custom-embed-image-overlay:hover .elementor-custom-embed-play i{opacity:1}.elementor-widget-video .elementor-custom-embed-image-overlay img{display:block;width:100%;aspect-ratio:var(--video-aspect-ratio);-o-object-fit:cover;object-fit:cover;-o-object-position:center center;object-position:center center}@supports not (aspect-ratio:1\/1){.elementor-widget-video .elementor-custom-embed-image-overlay{position:relative;overflow:hidden;height:0;padding-bottom:calc(100% \/ var(--video-aspect-ratio))}.elementor-widget-video .elementor-custom-embed-image-overlay img{position:absolute;top:0;right:0;bottom:0;left:0}}.elementor-widget-video .e-hosted-video .elementor-video{-o-object-fit:cover;object-fit:cover}.e-con-inner>.elementor-widget-video,.e-con>.elementor-widget-video{width:var(--container-widget-width);--flex-grow:var(--container-widget-flex-grow)}<\/style>\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe hcb-fetch-image-from=\"https:\/\/vimeo.com\/733958619\/1915dbbbd3\" class=\"elementor-video-iframe\" allowfullscreen title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/733958619?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=1915dbbbd3#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-857e759 elementor-widget elementor-widget-mp-case-description\" data-id=\"857e759\" data-element_type=\"widget\" data-widget_type=\"mp-case-description.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n    <div class=\"mp-case-description\">\n      <div class=\"mp-case-description__problem\">\n        <h2 class=\"mp-case-description__title\">Problem<\/h2>\n        <div class=\"mp-case-description__text\"><p>The market for dental implants is quite saturated. System changes in this segment are accompanied by investments and a reorganisation of the workflow. Furthermore, suppliers from Asia struggle with a prejudiced reputation in Europe and are prone to being labelled \"cheap imports\".  <\/p><\/div>\n      <\/div>\n      <div class=\"mp-case-description__insight\">\n        <h2 class=\"mp-case-description__title\">Insight<\/h2>\n        <div class=\"mp-case-description__text\"><p>There is a highly promising tech- and innovation-savvy target group of young dentists who are on Instagram and consider themselves - even before the pandemic - to be the digital avant-garde of the industry.<br>This young generation of users is image-conscious, cosmopolitan and embraces its digital, pop-culture-infused lifestyle in its professional life.<\/p><\/div>\n      <\/div>\n      <div class=\"mp-case-description__solution\">\n        <h2 class=\"mp-case-description__title\">Solution<\/h2>\n        <div class=\"mp-case-description__text\"><p>Content hotter than a Korean barbecue and a contemporary start-up image. The rather conservative German dentists were to be knocked off their feet and made both curious and greedy for more.<br>So we grabbed our camera and all available mobile phones and flooded Instagram and Facebook with stop-motion films, macro-product shots and DIY-style recreations of video games from the 80s. The dental community responded with likes and shares and the reach grew as did the company's customer base.<\/p><\/div>\n      <\/div>\n    <\/div>\n    \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-41e26d0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"41e26d0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2cc1288\" data-id=\"2cc1288\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-00f7afd elementor-widget elementor-widget-mp-text\" data-id=\"00f7afd\" data-element_type=\"widget\" data-widget_type=\"mp-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n    <div class=\"mp-text\"><p>A sneak peek into the pixel-building block-world of Megagen we created.<\/p><\/div>\n    \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f9443a8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f9443a8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-e5413c7\" data-id=\"e5413c7\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-fbac0d0 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"fbac0d0\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.16.0 - 14-09-2023 *\/\n.elementor-widget-image-carousel .swiper,.elementor-widget-image-carousel .swiper-container{position:static}.elementor-widget-image-carousel .swiper-container .swiper-slide figure,.elementor-widget-image-carousel .swiper .swiper-slide figure{line-height:inherit}.elementor-widget-image-carousel .swiper-slide{text-align:center}.elementor-image-carousel-wrapper:not(.swiper-container-initialized):not(.swiper-initialized) .swiper-slide{max-width:calc(100% \/ var(--e-image-carousel-slides-to-show, 3))}<\/style>\t\t<div class=\"elementor-image-carousel-wrapper swiper-container\" dir=\"ltr\">\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.massephase-berlin.de\/wp-content\/uploads\/2022\/07\/Megagen-Implants.jpg\" alt=\"Megagen-Implants\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.massephase-berlin.de\/wp-content\/uploads\/2022\/07\/Megagen-Implants2.jpg\" alt=\"Megagen-Implants2\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/www.massephase-berlin.de\/wp-content\/uploads\/2022\/07\/Megagen-Implants3.jpg\" alt=\"Megagen-Implants3\" \/><\/figure><\/div>\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-left\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"eicon-chevron-right\"><\/i>\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-bd47ef1 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"bd47ef1\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c4d3356\" data-id=\"c4d3356\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3488a69 elementor-widget elementor-widget-mp-text\" data-id=\"3488a69\" data-element_type=\"widget\" data-widget_type=\"mp-text.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\n    <div class=\"mp-text\"><p>Check out our stop-motion video or a surgery video (warning: gory!) for Megagen.<\/p><\/div>\n    \t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-61a1257 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"61a1257\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-84f11c5\" data-id=\"84f11c5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-affb237 elementor-widget elementor-widget-video\" data-id=\"affb237\" data-element_type=\"widget\" data-settings=\"{&quot;video_type&quot;:&quot;vimeo&quot;}\" data-widget_type=\"video.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"elementor-wrapper elementor-open-inline\">\n\t\t\t<iframe hcb-fetch-image-from=\"https:\/\/vimeo.com\/733958997\/506a444e8d\" class=\"elementor-video-iframe\" allowfullscreen title=\"vimeo Video Player\" src=\"https:\/\/player.vimeo.com\/video\/733958997?color&amp;autopause=0&amp;loop=0&amp;muted=0&amp;title=1&amp;portrait=1&amp;byline=1&amp;h=506a444e8d#t=\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-0efdbdd\" data-id=\"0efdbdd\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e8b43fa elementor-widget 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max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.massephase-berlin.de\/en\/case\/megagen-implants\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Megagen Implants - Massephase\" \/>\n<meta property=\"og:description\" content=\"Megagen, the market leader for implants in Asia and health tech giant from South Korea sought to position itself in the European market. Problem The market for dental implants is quite saturated. System changes in this segment are accompanied by investments and a reorganisation of the workflow. 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